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Sales Engineer - Wisconsin

Requisition ID:  9701
Category:  Sales & Commercial Support
Career level:  Professional
Contract type:  Permanent

Sales Engineer – Wisconsin



Reports to:  Regional Sales Director

Location:  Wisconsin



The Sales Engineer is accountable for executing SKF’s product expansion, core product retention and Rotating Equipment Performance (REP) to meet established KPI’s and consistent delivery of a flawless customer experience.


Reporting to the Regional Sales Director, this technical sales role is responsible for managing the daily engagement with our distributors and end user customers to drive sales of SKF products and services; while providing technical and commercial support to identified SKF accounts that have activity level that is predominately technical in nature.



Main Responsibilities:

  • Deliver consistent year-over-year sustainable growth and retention within the assigned portfolio of business
    • Short and long-term strategic goals are met through actively managing the daily engagement of SKF Authorized Distributors and Channel Partners to drive sales growth through product expansion, REP business, relationship building, and executing a flawless customer experience
    • Focused on growth and securing SKF’s position with customers on new products and applications.
  • Effective customer account management practices
    • Successfully manage an end customer, opportunity-based territory sales plan designed to protect existing businesses, expand product sales and drive REP business
    • Employee Sales Excellence process in development of offer and presentation of insights to move documented opportunities through the sales funnel
    • Plan and modify products to meet customer needs
    • Secure and renew orders and arrange delivery
  • Build, deepen and sustain customer relationships
    • Enhance, broaden, and deepen key customer relationships that ultimately leads to business growth through proactive, consistent customer connection
    • Consultative and collaborative approach with our customers, their sales teams and engineers to understand customer requirements, assess equipment needs and determine system requirements with a goal of providing sales support and enhancing the customer experience
    • Recommend improved materials or machinery to customers emphasizing the benefits of lower costs or increased production
  • Effective and strong business management practices
    • Documented sales opportunities in a CRM based sales funnel that align with and support SKF defined strategies related to product expansion, REP offers and existing customer account management
  • Delivering strong technical and commercial support for assigned business 
    • Primary technical and commercial resource for assigned business
    • Perform application reviews, bearing installations, mapping of SKF products in the customer applications, and conduct training and seminars
    • Active support to help solve issues with installed equipment
    • Able to effectively prepare and deliver technical presentations explaining products and/or services to customers and prospective customers


Job Requirements:

  • Bachelor’s Degree, Engineering preferred
  • Minimum 5 years solutions engineering experience with proven track record
  • Strong working knowledge and experience with the Pulp & Paper Industry (5+ years).
  • Entrepreneurial spirit; self-motivated and driven to win
  • Strong technical background and knowledge of the SKF product portfolio
  • Strong ability to communicate technical details
  • Insight selling knowledge and ability to succeed within SKF Sales Excellence process
  • General industry knowledge; application and technical/mechanical skills
  • Strong situational awareness; adept at managing complexed organizations and situations
  • Exceptional time management and territory planning skills
  • Purposeful action taker with the ability to make sound judgements with good business sense
  • Must be willing to travel at least 40-50% of the time or as customer needs dictate.



  • Ability to communicate effectively (verbally, written and presentation skills)
  • Demonstrate self-management, time management, and process management skills
  • Demonstrate strong technical, problem solving and analytical skills
  • Ability to influence others (negotiating skills, persuasiveness, and tenacity to follow up)
  • Demonstrate project management skills; adept to working with all levels of an organization
  • Ability to develop positive and lasting relationships with internal and external customers
  • Demonstrate understanding and ability to communicate technical information
  • Demonstrate sales skills (effective questioning, active listening, consultative approach uncovering needs)



What You’ll Love About SKF:

Rest and Relaxation. Enjoy a robust PTO policy and 13 paid holidays!


Work/Life Balance. A possibility for flexibility and to work remote


Health and Wellness Benefits.  SKF cares about the wellbeing of our employees. Many options for best in class medical and dental plans to fit your needs; a wellness plan that includes biometric screening and health risk assessment for you and your spouse and incentives for healthy living!


Invest in your Future. SKF offers amazing retirement options! You can participate in our 401K program immediately.


Much more! Growth opportunities, tuition reimbursement, voluntary critical illness coverage, voluntary legal plan, employee assistance program, life insurance, vehicle discount programs, mobile phone discounts, and with so many benefits to working for SKF, we could not name them all!




About SKF

SKF’s mission is to be the undisputed leader in the bearing business. SKF offers solutions around the rotating shaft, including bearings, seals, lubrication management, condition monitoring and maintenance services. SKF is represented in more than 130 countries and has around 17,000 distributor locations worldwide. Annual sales in SEK is around 85 billion and the number of employees ca 45,000.